New website for Mark Campbell Motors
Tags: Branding, content managed website, copywriting, Derby, Graphic Design, identity, maintenance contract, Mark Campbell Motors, marketing, Web Design, web hosting, Wordpress
We are proud to announce that we have just launched a new content managed website for our client, Mark Campbell Motors, who provide car sales, servicing & MOT’s, and repairs, from their base in Breaston, Derbyshire. We have been working with Mark Campbell Motors for about a year now on all aspects of their design, and have been slowly building on their brand identity. For their new website we have carried their existing brand identity over into a fresh new web format.
As the site is a content managed site, all areas of the site can be updated by the client from the back end, which is accessed via a web log-in. The site is structured to give it a magazine style feel, which highlights the main areas of the business. The top level pages lead on to more detailed areas of information, with focus given to areas of the business Mark Campbell Motors want to highlight.
The site is content rich, and features all the latest social media features (such as Twitter feed and Share This) in order to engage their customers and improve SEO. The main part of the social media features is the blog / news section of the site, which enables Mark Campbell Motors to give their customers regular updates of what’s happening in the business. There are also links for customers to sign up to RSS feeds (which notify the customer when the website is updated), the Mailing List and the Mark Campbell Motors Facebook page and Twitter account. The site was also integrated with Auto Exposure – the used car sales network.
As well as designing and building the site, we have also provided the web hosting and a years maintenance on the site. The web hosting service and maintenance contract are new services that we have recently rolled out to our clients. By offering our own hosting we are better placed to ensure clients websites are running smoothly. And combining this with the maintenance contract gives the client peace of mind that their site will stay live, as we will carry out the necessary software updates as required.
Finally, another new service that we provided for Mark Campbell Motors was writing the copy for the website. Copy writing can be a time consuming task, and ensuring copy is easily readable, grammatically correct and search engine friendly can be a fine balance.
If you are interested in a new website call us now on 01332 294437
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